5500 exhibitors from 129 countries participate in “Glevoud 2025”

Local and international companies and bodies stated that the Glevoud exhibition, which was launched today at the Dubai World Trade Center, is a platform for enhancing cooperation, innovation and progress in the food and beverage sector, noting that the exhibition provides great opportunities to increase its food circulation to the Emirates and the countries of the region.
The exhibition will be held under the slogan “The next stage in the field of food”, and the event is expected to attract more than 10 thousand visitors, in addition to the participation of more than 5500 exhibitors from 129 countries, and the most important chief executives in the food and beverage sector globally, in addition to the leaders of the field, investors and stakeholders, In addition to commercial deals worth $ 20 billion.

Gulfood Showroom
In detail, Rafik Londi, CEO of the Institutional Growth Sector, said the Emirati Food Group said that the Glevoud exhibition is a pivotal event for a group of food, as it represents a platform for enhancing cooperation, innovation and progress in the food and beverage sector. As one of the most prominent international events in this field, Gulfood combines all parties to explore the emerging trends, address common challenges, and seize new opportunities.
He added: “As for a food group, the focus remains on the provision of high -quality and sustainable products that combine ways to make available and added, ensuring consumers and companies alike from our innovations. The event also represents an opportunity to communicate directly with consumers, which enables us to keep pace with their changing aspirations and understanding Market dynamics deeper. “
“The food and beverage sector is witnessing a major shift driven by changing consumer preferences and increasing awareness of health, sustainability and comfort. Among the most prominent future trends is the increasing demand for nutritious products, which provide additional health benefits. Studies indicate that 88.5% of consumers are ready to pay a higher price In exchange for sustainable products, which reflects the increasing interest in the environmentally friendly packaging, and the low carbon emissions. More sustainable. Technology also plays a growing role in shaping the future of the sector, and is a more sustainable future.
“During Glevoud 2025, a group of foods will provide its full wallet across its four basic sectors, in confirmation of its commitment to quality and sustainability and meeting the growing needs of consumers in the region and abroad. We will also announce during the event the signing of notes of understanding strategy, regional and global brands, which enhances the presence A group of foods in the main markets and expands its strategic partnerships. The foodstuff group continues to implement its expansion strategy, with a focus on enhancing its productive capabilities, and consolidating its regional presence.
In Egypt, the frozen strawberry production line was launched with IQF fast freezing technology in Egypt during the first quarter of 2024, which strengthened the group’s presence in the global markets.
He stressed that despite the challenges imposed by the current geopolitical developments in the region, the work of a group of foods was not affected, thanks to its wide geographical spread and its various and balanced wallets. Working in multiple markets and across the categories of different products gives the group a great ability to adapt to variables and deal with flexibility and efficiency with any possible challenges.
As a precaution, the group strengthened the percentage of inventory coverage to ensure the continuity of the supply chain and the availability of products in all markets, ensuring the continuation of operations without interruption. This step reflects the group’s proactive approach to enhancing business flexibility, raising operational efficiency, and meeting consumer demand despite external challenges. Moreover, the various strategic wallets help reduce cost fluctuations. While the prices of some commodities decreased globally, major categories such as cocoa and coffee are still at high levels. Here, the role of the Central Procurement Team in “Food”, where the market closely monitors strategic decisions based on analytical visions, allowing the group to seize opportunities, control costs, and secure the best prices.

Exports to the Emirates
For his part, Mijat Iskandar, Malaysian Commercial Commissioner to the UAE, said that “the UAE receives about 33.3% of his country’s total exports to the Middle East and North Africa region, where exports to the UAE increased by 37.3% from 125.1 million dollars in 2023 to 171.8 million dollars in a year 2024, which reflects its role as a strategic center for the distribution of Malaysian food products in the region.
This came in a statement to the Emirates News Agency (WAM), on the sidelines of the “Glevoud 2025” exhibition, with the participation of a Malaysian delegation under the umbrella of the Malaysian Foreign Trade Development Authority “Matraid”, which includes 91 companies and four government agencies, where Malaysia offers for the first time a variety of products that include Ready, organic, healthy, frozen foods, and traditional foods, focus on innovation and sustainability in production.
He said that the food sector is among the five largest Malaysian export sectors to the UAE, where the value of Malaysian food exports to the country amounted to about 773.2 million Malaysian Ringet in 2024.

Food supply
The Malaysian Commercial Commissioner explained that Malaysia adopts technology to enhance the efficiency and sustainability of the food supply chain, while developing products that meet the changing consumer preferences, such as ready -made meals, job foods and health products without prejudice to quality, indicating that Malaysia’s participation in “Gulfood” is not limited to displaying products only, Rather, it aims to establish strategic partnerships, build a brand recognition, and gain valuable information on the market.
He added that Malaysia displayed during the “Glevoud 2025” a variety of products, including ready -made meals, fish and spiced chicken, traditional food, food components, drinks, sauces, and healthy and organic food Global markets, in light of the increasing demand for Malaysian food products that have halal certificates.

The food sector
For his part, Nina Merikan, Chairman of the Board of Directors, said: “We are confident that our participation in Glevoud 2025 will enhance the presence of Malaysia in the food and beverage sector globally.” Meanwhile, Mohamed Mustafa Abdel Aziz, CEO of “Matraid”, explained that Malaysia aims through the exhibition to expand the prospects for economic cooperation, and to benefit from the comprehensive economic partnership agreement with the Emirates, noting that Malaysia provides widespread support to Malaysian companies through business matching programs and intelligence surroundings The market, which ensures the maximum benefit from participating in the exhibition.

Direct offers
In addition, the Italian Agency for Trade (ITA) participates in the “Glevoud 2025” exhibition, through the “Italian Food Laboratory”, which aims to enhance interaction with the sector professionals through direct cooking offers and major lessons with the participation of a selection of Italian chefs. The UAE is a major market for Italian food exports, as it recorded 6% growth during the first ten months of 2024, reaching a total value of 344 million euros.
Among the most prominent products that witnessed an increase in exports: dairy products by 36% to 30 million euros, baked goods by 23% to 55 million euros, and beverages by 32% to 29 million euros.
Lorenzo Vanara, Italy’s ambassador to the state, stressed the importance of the Emirati market, noting that Italian foods reflects a rich cultural heritage, and that Italy is seeking to enhance its presence in this market through the “Glevoud” platform.
For his part, Valerio Soldani, Italian Commercial Commissioner, explained that the UAE is a strategic partner, and that the “Italian Food Laboratory” aims to display the quality of Italian products and enhance cooperation opportunities with workers in the food sector.