“Food” accounts for 100% of “Rivier”

A group of foods announced its acquisition of a 100% stake in the Riviere Factory for the Desalination and Mineral Water Packets (Riveier), one of the companies in the field of water services for homes and offices in the UAE. This strategic step doubles the home customer base for “foods” three times, and also enhances the leadership of the market group in addition to enhancing its operational capabilities.
This acquisition is strengthened by the water and food sector in “food”, as it increases the sector’s revenues by 6.5 %, and represents a strategic entry for the group in the prevailing sector. With the increasing demand for water services to homes throughout the UAE, Rivier provides an additional production capacity that supports the continuous “food” growth, ensuring the continuation of the service for a wider segment of customers.
It is expected that the acquisition of “Rivier” will have a direct positive impact on “food” profits, as it achieves value in the short and long term by achieving cost savings, more efficient operations, and benefiting from common capabilities. It will also enhance the efficiency of manufacturing and distribution and support the geographical expansion of the group.
“Food” will maintain the “Rivier” brand, due to its market strength and the loyalty of its customers.
“After the strong growth that we witnessed in the water sector during the year 2024, our acquisition of” rural “enhances our leadership in the water market in the Emirates, expands our presence, and enhances our growth in the water services sector for homes and offices,” said Alain Smith, CEO of a food group. Entering the prevailing sector allows us to serve a broader customer base while enhancing operational competencies through our network.