Emirates extends Arsenal partnership to 2033 in long term sponsorship renewal
Emirates extends partnership with Arsenal until 2033, keeping shirt and training kit sponsorship and Emirates Stadium naming rights, plus anniversary events.
Emirates has signed a renewed agreement to extend its long running partnership with Arsenal until 2033, a move that secures shirt and training kit sponsorship and retains the naming rights to Emirates Stadium. The Emirates-Arsenal partnership, which began more than two decades ago, will continue to link the Dubai based carrier and the north London club through the next decade. The renewal comes as Arsenal celebrate recent on field success and prepares a series of commemorative events to mark the relationship.
Agreement secures shirt sponsorship and stadium name
The deal confirms Emirates will remain the principal shirt sponsor and training kit partner for Arsenal, and will keep naming rights for Emirates Stadium until 2033. Club and airline said the extension reinforces what they described as the longest continuous shirt sponsorship in Premier League history. The arrangement is positioned as a long term commercial anchor for the club and a global branding platform for the airline.
Commercial reach and fan engagement implications
Officials highlighted the commercial and fan engagement benefits of the extended partnership for both organisations. Emirates gains continued exposure across the club’s global fanbase while Arsenal secures a major revenue stream that supports sporting investment. Both parties said the renewal will allow more integrated fan experiences and promotional activity across Emirates global network.
Leaders frame renewal as shared success story
Sir Tim Clark, president of Emirates, said the partnership has evolved beyond standard sponsorship into a strategic collaboration built on shared goals and global reach. Arsenal chief executive Richard Garlick credited Emirates with being a consistent partner through the club’s challenges and recent achievements, including their title success. Both executives said the renewal reflects confidence in Arsenal’s future and a mutual commitment to further growth.
Twenty year celebrations planned for supporters
To mark two decades of association, Emirates and Arsenal will stage a series of fan focused events and activations in the coming weeks. The programme is designed to celebrate key memories from the Emirates Stadium era and to provide supporters with exclusive experiences across digital and stadium platforms. Organisers said the events will include exhibitions, supporter activities and opportunities to engage directly with club memorabilia and storytelling.
New cinematic film highlights shared history
Alongside the renewal, the partners released a cinematic short film featuring former Arsenal defender Per Mertesacker. The film is set in a collectibles shop and threads together objects from different eras to tell the story of moments shared by the club, Emirates and its fans. The creative piece aims to spotlight the emotional connection built over two decades and to preview the joint narrative that will continue under the extended agreement.
Partnership seen as precedent in sports sponsorship
Industry observers note that the renewal underscores the strategic value of long term naming and shirt deals in global sports marketing. For Arsenal, continuity at the top of the commercial portfolio supports on field planning and wider club ambitions. For Emirates, the association with a top level football club continues to be a key vehicle for brand visibility across major markets.
The renewed agreement takes the Emirates-Arsenal partnership into its next chapter and promises a mix of commercial activity and supporter engagement through to 2033. Fans can expect a programme of commemorations and new collaborative initiatives as the airline and club mark two decades of shared history and look ahead to further milestones.