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Home Business“Dubai Economy and Tourism” reveals digital solutions to facilitate the investor’s journey

“Dubai Economy and Tourism” reveals digital solutions to facilitate the investor’s journey

by Marwane al hashemi
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The Dubai Commercial Registration and Licensing Corporation, one of the institutions of the Department of Economy and Tourism in Dubai, launched a set of advanced digital tools with the aim of improving the investor’s journey in Dubai, during its participation in the “GITEX Global 2024” exhibition.
The department stated in a statement today that this strategic initiative is considered a major element within the “Invest in Dubai” platform, and would enhance the ease of doing business by taking advantage of new technologies, including artificial intelligence.
This initiative was designed with the aim of facilitating the investor’s journey, as it includes an advanced platform for managing investor relations, in addition to communication tools, including a chatbot supported by artificial intelligence, a virtual call center, and a digital knowledge management system. These tools are available in both Arabic and English, so that the interfaces are easy to use, and will contribute to simplifying company establishment procedures for local and international investors wishing to enter the business world in Dubai.
The initiative is in line with the ambitious goals of the Dubai Economic Agenda “D33”, which is to double the size of the city’s economy by 2033, and consolidate its position as a leading global city for business and entertainment.
It also supports the main priorities of the agenda, which are to increase economic productivity by 50% through innovation and the adoption of digital technologies, in addition to transforming Dubai into the fastest growing and most attractive global business center for multinational companies, as well as small and medium enterprises and Emirati entrepreneurs.
During its participation in the exhibition, the Dubai Commercial Registration and Licensing Corporation highlights the new multi-channel tool, which gives investors the opportunity to easily access support services, as they can communicate via a chatbot supported by artificial intelligence, direct customers, or a video call center, ensuring that they receive… Full support during all stages of the licensing process, from the first stage until after obtaining it, which leads to accelerating response time, improving customer satisfaction, and enhancing efficiency and effectiveness.
The central investor relations management platform represents an essential part of this initiative, as it manages customer inquiries, opportunities, and complaints, in addition to providing a unified system for communicating and tracking investor interactions. Information is collected through the call center, the “Invest in Dubai” electronic portal, or service centers, which are used to improve the services of the Department of Economy and Tourism in Dubai and manage them more effectively, ensuring a more personalized and efficient investor journey.
Director of the Business Data Department at the Dubai Commercial Registration and Licensing Corporation, Salwa Al-Adidi, said: “This innovative digital initiative is in line with the vision of the wise leadership and the objectives of the Dubai Economic Agenda (D33) aimed at strengthening Dubai’s position as a leading global city for business and entertainment, which would contribute to making a shift.” Quality in the way of dealing with investors.
She added, “The initiative adopts the latest technologies to advance the investor’s journey and consolidate Dubai’s leading position in the field of innovation,” stressing the corporation’s commitment to continuing to raise standards in the field of investment by adopting these advanced systems with the aim of simplifying procedures and ensuring that Dubai maintains its position as a global destination for doing business, providing a sustainable environment. And distinctive for companies.

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